One of the most critical tasks in persuasive messaging is identifying barriers to the message you’re trying to…
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It was the end of 1973 and things were looking bleak for Bruce Springsteen. His first two albums…
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Back in the day, when I was working on messaging for the Democratic Party, one of the periodic…
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Stepping back today and sharing a refreshed and updated post from the early days of OBrien On Message….
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Paul Simon wrote the above lyrics nearly 50 years ago. But as the Los Angeles Times notes, his…
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I’ve long argued that we nonprofit communicators can learn a great deal from expert writers and storytellers beyond…
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Today I am writing about a problem to which I have no easy solution. But it’s something we…
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Sometimes visual artists can offer wisdom that directly applies to the writing and storytelling craft. So it is…
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Over the course of my career, I’ve conducted hundreds of focus groups – first as a political campaign…
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At the time, Kris Kristofferson was an unknown songwriter. He pitched “Sunday Morning Coming Down” around Nashville. It’s…
