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And now this. Add economic upheaval and personal financial jeopardy to the mix. As if nonprofits and their…
A year ago this week, with a huge presidential election approaching and many of the causes I care…
I tend to focus the Monday Memo on messaging and organizational positioning issues as they arise in the…
In today’s post, let’s look more closely at social proof: how commercial marketers use it, concrete examples of…
In messaging, timing is everything and last week my timing turned out to be less than ideal. On…
“Democrats! Wake The Hell Up!” “Trump is eating us for lunch.” “I’m tired of Democrats doing nothing!” The…
