NOTE: Today’s memo on developing deep knowledge about our audiences is the last memo of the year. Hope…
The new year begins in three short weeks. Our country – and much of the globe – will…
Storytelling is at the very heart of everything we do as nonprofit communicators. But all stories aren’t created…
We’ve been talking a lot about how the election results affect strategies and messaging for political and advocacy…
Just two weeks after the devastating election, we’re all trying to feel ourway forward to the most persuasive messaging…
I have vivid memories of the two or three months after Trump’s first victory in 2016. Working with…
“What’s going to happen now” “Do I have the heart to keep fighting for four more years?” “How…
And, if you’re a nonpolitical group with no connection to the elections at all, remember this: Think in…
The political debate of the moment is focused on comparing the candidates’ “closing arguments.” More on that in…
From Oprah at the Convention to Taylor on debate night to the Boss just last week, Kamala Harris…
